Thames Water

A little toilet humour.

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Show And Sell

Today every savvy brand’s goal is to be befriended on Facebook.
I was recently hired by a shoemaker (over 18 million pairs sold globally) to give their social voice a friendlier tone.
Over a three month period, I doubled daily ‘Likes’ and brought in over 2,400 new ‘Fans’ (yes, I was a congenial sole).
Despite Facebook not being a hard sell arena, if used enticingly, it can be a powerful retail tool:

SHO™ AND TELL
Here’s an exclusive first glimpse of the SHO sandal. It’s coming soon. BRACE YOUR SHELVES.

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YOU in a pair of flirty YOKO™ sandals on the beach. Who’s the hot HUNK you’d like to be making eye-to-toe contact with?Image

ALL THINGS LIGHT AND BEAUTIFUL
Our brand new cork Arena™ Patent Black – on sale NOW!

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BIRDIES GOOD. BOGIES BAD.

At FitFlop HQ, we’re really getting into the swing of the US Masters.
LIKE if you think the winner’s GREEN JACKET needs our LEWIS™!

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DROP RED GORGEOUS
The brand new SHO™ is now available. It’s what all the cool girls will be wearing this summer.

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Is it a clog? Is it a slipper? (It’s definitely not a bird or a plane). It’s super SHUV™!

SHARE and spread the SHUV.

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Mayday, mayday, mayday!
It’s May 1st and there’s boater-inspired footwear ahoy. It’s the new men’s MONTY™.

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One giant ½ leap for womankind. DUÉ™ half sizes have landed!
Grab ‘em while you can:


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WISH YOU WERE HERE standing in our CORK WRAPS?
They’re coming soon!

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THIS WEEKEND have BIG FUN. Although if it involves drums (and the Noise Police) it was your idea!

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Do you believe there’s a Shoe Heaven for our worn-out loved ones?

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It’s St George’s Day and so here at FitFlop HQ we’re wondering what the best shoes are for slaying dragons in?

A) Sneakers (for creeping up behind)

B) Boots (for kicking its shins)

C) Sandals (with sparkly bits to distract it)

And now BRACE YOUR SHELVES for FITFLOP.

Google: Pact Coffee

Stephen Rapoport set up Pact Coffee in his kitchen in 2012 – armed with a grinder, passion and a plan.
He now sells over 5,000 bags of coffee a day.
“Not all beans are created equal.”

Client: Google.
Producers: The Distillery London.

Australia

Classic FM‘s John Suchet samples Australian wine’s sweet spot & gets up close with Kangaroo Island’s wildlife.

Client: Tourism South Australia.
Producers: Global VideoLab.